How To Nail The Ultimate Event Experience

June 30, 2018

Event Company Singapore: Your attendees’ experience starts the moment they discover your event, be a recommendation from a trusted friend or colleague, or through search or an advertisement on social media. To create an unforgettable attendee experience from start to finish, make sure your team can execute these three strategies:

event company Singapore

Articulate the experience online

When someone discovers your event online, if your event’s online presence doesn’t convince them to attend your event, your attendance will suffer greatly. To make your event reach out to more people, showcase your event experience via YouTube and Google Images by using images and videos that help attendees visualise themselves at your event. Also, convey the benefits of attending your event by telling attendees how your event benefits them and what they might be able to experience or learn.

event company Singapore

Have a captivating promotional strategy

To reach more attendees and grow event attendance today, make sure your promotion strategy will reach event-goers on their favourite mobile apps, especially as 50% of online consumption is concentrated on a handful of mobile apps, most of which are owned by Google and Facebook. Also, rekindle interest with retargeting, which lets you advertise to people who’ve visited your event page but didn’t hit “buy.” Since you’re showing ads to people who already know about your event, there’s no need to beat around the bush in your copy or creative, so don’t be afraid to create urgency by telling them when sales for tickets or registrations end.

event company Singapore

Make it easier to commit to your event

Even if your promotion strategy and web presence generates interest and captivates potential attendees, a difficult purchase process can make them think twice about attending. Hence, get rid of additional steps in the checkout process which could lead to a 10% decrease in ticket transactions on your website. Also, don't force your customers to log in before buying tickets, and lastly don't include hidden fees for if your purchase process doesn’t show additional fees on the final checkout page, disgruntled customers might be closing the window instead of checking out.

event company Singapore

event company Singapore

event company Singapore

 

Event Company Singapore: For your perfect event concepts and event management, call Se7en Friday Event Company Singapore at +65-6737-0288 OR Email Us at enquiry@se7enfriday.com OR browse our website at www.se7enfriday.com.

 

With over 20 years of event organising and event management experience, we're happy to share our concepts of a spectacular event with you

 

H/T: Eventbrite

 

#corporate events singapore #event company singapore #event company #event management #events

 

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