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Successful Ways To Promote Your Event 101

Event Company Singapore: Organising a stand-out promotional event is a great way to build buzz around your company and help spread your message. After all, marketing through events gives you the chance to really connect with your customers, potentially boosting sales. Here are some tips and tricks on successfully promoting your event:

event company Singapore

Define your goals upfront

A solid marketing plan will help you clarify and work towards your event goals, but before you begin, think carefully about your target audience as well as what kind of impression you want to make. This is the first and most integral step to creating a promotional event that engages attendees in exciting new ways.

event company Singapore

Get creative with a unique theme

Get together with your team for a brainstorming session to come up with potential ideas that might become your event's theme. Remember to think about and consider all the details that will set you event apart, ranging from colour schemes and decorations to promotional materials and competitions. After all, your goal should be to develop a concept that sparks interest and gets people excited about attending your event in droves.

event company Singapore

Poor planning can bring you down

Poor planning can bring your event to a grinding halt, so pay attention to every minute detail. It’s a good idea to determine the number of attendees, the location, and the exact time and day of your event early on, so you can prepare a detailed schedule with deadlines. Also, take care to hire the right venue, and be sure to plan a site visit so you can do a mental walk-through of your event from start to finish. Lastly, communicating regularly with your chosen suppliers will keep them on schedule and ensure everything runs smoothly on the day.

event company Singapore

Ensure promotional activities are on point

When planning your promotional event, make sure to leverage your social media networks, be it Facebook, Instagram, Twitter or any relevant social media platform. Creating a one-of-a-kind hashtag as well as event pages on Facebook, LinkedIn or Google Plus are great places to start. Likewise, in the lead up to your event, you can encourage word-of-mouth marketing by starting a conversation with your online followers or by reaching out to industry influencers on Twitter and Facebook.

event company Singapore

event company Singapore

Event Company Singapore: For your perfect event concepts and event management, call Se7en Friday Event Company Singapore at +65-6737-0288 OR Email Us at OR browse our website at

With over 20 years of event organising and event management experience, we're happy to share our concepts of a spectacular event with you

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