How To Attract Your Audience Through Livestreaming

Virtual Event Company - Livestreams have proven to be the modus operandi in the face of the ensuing global pandemic; people are able to watch their favorite movies, keep abreast of the latest goings-on in the world today, check out their favorite streamers in action, and so on and so forth. If you're planning to set up and promote any event with the help of any virtual event company, livestreaming is indeed the way to go so let's look at some ways to attract your potential audience:



Promote your event via social media

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Social media platforms are a great mode of engagement to get more people invested in your livestream, so getting your virtual event company to create and promote a marketing campaign via myriad social media platforms will help bring more attention to your event. One good idea is to create a Twitter account and Facebook event page which can be used to heavily promote your livestreaming event through tweets and posts that are staggered so as not to overwhelm your potential patrons. Overall, make sure the content you post on social media is aesthetically pleasing and visually stunning enough to catch one's eye.



Using hashtags that are in trend

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If you want to get more people invested in your livestreaming event, hashtags are the way to go. Almost every event online relies on hashtags to get them trending on social media, not to mention making it easier for your potential audience to interact with your event and generating more buzz as a result. Get in touch with your chosen virtual event company in charge to help pick out hashtags that are not only in trend at the moment but also pertains to your event and what it entails.



Simulcasting to multiple platforms

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Rather than broadcasting your livestream on one platform, why not rely on simultaneous broadcasts across multiple platforms? Simulcasting is a handy method of increasing your livestream's reach and improving its viewership numbers, so platforms like Facebook Live, YouTube and Twitch would be great places for simulcasting your event and boosting your numbers. Coordinate with your virtual event company to help formulate the best possible simulcasting plans for your event.



Interacting with your target audience

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One of the key ingredients to a successful livestream is close engagement and interaction with your target audience; to recognize and acknowledge your audience means actively listening to them and interacting with them personally via social media and your chosen platforms used to broadcast your livestream. With the help of your virtual event company, you can create unique and innovative opportunities to interact with the audience, such as conducting live polls during the stream or posting behind-the-scenes videos and photos on social media to allow your audience a glimpse into the making of your livestream event.


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H/T: Livestream




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